A focused service for manufacturers
Presentation Collection Development
I lead the development of presentation collections for manufacturers. The work can include collection direction, design teams, technical development, merchandising and buyer materials for trade shows.
The scope depends on the styles, technical requirements, approval rounds and deadlines. I bring in specialists where the work requires them.
How I work
Define the brief
Agree on the product requirements and business objective.
Select the team
Bring in the designers and technical specialists the work requires.
Set the product direction
Plan the collection, references and materials for the intended market.
Develop with the manufacturer
Review swatches, prototypes and fittings. Coordinate revisions and approvals.
Prepare the presentation
Edit the collection and prepare product information for showrooms, trade shows and buyers.
Develop the business
Work on market expansion and introductions through the sales network.
Contact