For manufacturers
TECHNICAL CAPABILITY.COMMERCIAL POSSIBILITY.
I help manufacturers develop collections and present their capabilities to luxury buyers. I work on product direction, trade show preparation and business development.
Product & Collection Development
Build a stronger product offer around the manufacturer’s real capabilities.
Collection Strategy & Direction
Define the collection architecture, categories and product priorities around the commercial objective.
Presentation Collection Development
Develop products that demonstrate what your factory can make for premium and luxury brands.
Product and Category Development
Develop products and categories that suit the factory’s materials, techniques and production capacity.
Factory Capability Positioning
Present machinery, techniques and materials as a clear offer for prospective brands.
Trade Show and Showroom Strategy
Plan the product selection and presentation for relevant trade shows and showrooms.
Buyer Presentation and Sales Materials
Prepare product information and sales materials that explain the offer to buyers.
Brand Creation and Market Positioning
Define a brand’s product offer, intended customer and position in the market.
International Business Development
Present those capabilities to the right brands, buyers and markets.
Manufacturer Positioning
Define which brands and markets are a suitable fit for the manufacturer’s capabilities.
Brand Introductions
Introduce selected manufacturers to relevant brands where there is a suitable fit.
Commercial Representation
Represent selected manufacturers under an agreed commercial scope and private terms.
International Business Development
Develop relevant business relationships and follow up on commercial discussions.
Market Expansion
Identify suitable markets and plan how to approach them through the existing network.
Trade Show and Buyer Support
Prepare for buyer meetings and support commercial follow-up after trade shows.
I assess each manufacturer’s quality, technical capability, reliability and suitability. Terms are agreed privately. Applying does not guarantee representation or introductions.
Apply for representationHow I work
Define the brief
Agree on the product requirements and business objective.
Select the team
Bring in the designers and technical specialists the work requires.
Set the product direction
Plan the collection, references and materials for the intended market.
Develop with the manufacturer
Review swatches, prototypes and fittings. Coordinate revisions and approvals.
Prepare the presentation
Edit the collection and prepare product information for showrooms, trade shows and buyers.
Develop the business
Work on market expansion and introductions through the sales network.
Project scoping
Every project is scoped individually according to the brief, complexity, timeline and specialist team required. Following an initial conversation, I provide a clear scope, deliverables, timeline and fee proposal.